虽然制造商们和三星一起加入了Android阵营,他们都在回头看来自Cupertino的成果丰硕的手机(指苹果)。与此同时,三星让所有这些制造商都坚定的站在了自己的阵营。
显然,三星的市场份额已经壮大,它有意步入下一阶段。三星已经意识到,只要有如此多的公司生产Android手机,它就很难脱颖而出。它需要一个自己的品牌来做到第一,所以这就是三星计划做的事情。
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英文原文: Coming soon: The Samsung Phone platform
Samsung embraced the Android platform early on as it needed a decent OS to drive its mobile hardware. Android had everything it needed: a rapid development effort by Google; open source; growing ecosystem; free to modify by OEMs.
While OEMs jumped on the Android bandwagon with Samsung, they were all looking over their shoulder at the fruity phone from Cupertino. Meanwhile Samsung had all of those OEMs firmly in its own sights.
It seems apparent that as Samsung's market share grew the company formed a game plan to take it to the next level. The company realized that as long as so many companies were producing Android phones, it couldn't stand out from the crowd. It needed its own brand to rise to the top, so that's what it set out to do.