Credibility takes a lot of time to be established. Companies and professionals have to work hard before they could be regarded as credible in the industry. But once you start gaining clients, your credibility in the industry will grow and recognition is now a lot easier. Slowly, your credibility will work to your advantage as more and more clients will recognize your abilities and skills. For companies, their credibility continues to be established as they continue to fulfill expectations by different companies.
Credibility in Social Networking
Successful social networking can also be based on credibility. When you are able to prove what you can and cannot do, you will be able to gain the trust and easily connect to more people.
But proving your credibility online is easier said than done especially for small business and companies. Saying that you can do this and that does not mean it is true. Everyone can say anything online and virtually no one will challenge what is said online. Although the message could be removed by directly confronting the fact, the damage has already been done.
There are two ways to establish credibility online. The first is to seek your client’s recommendation or support. This could be done in different social networking websites especially those that are dedicated to businesses and professionals. Through their recommendation, you will be able to improve you credibility.
The second method of establishing your credibility online is actually “showing” what you can do online. Social networking websites will also help you to do this. You can blog about the industry, take pictures and even create helpful videos. The latter (videos) is the most significant since this will give personalized experience for those who wanted to know your credibility.
Against Online Smearing
As already indicated, anyone can say anything online – including bad things about you and your company even though they are untrue. They can use different social networks to spread the message until everyone would have read the note regarding your credibility. If you do not protect yourself against this, your business and your credibility will be affected by someone you do not even know or do not even care if you react or not.