OBIEE 营销部分名词解释

最新推荐文章于 2024-12-24 16:49:58 发布

转载最新推荐文章于 2024-12-24 16:49:58 发布 · 721 阅读

文章标签：

#OBIEE 营销 Segmetation

Oracle 同时被 2 个专栏收录

8 篇文章

订阅专栏

OBIEE

1 篇文章

订阅专栏

本文介绍了营销服务器优化中的关键概念，包括目标层级、分段目录、采样因子等，并解释了它们如何帮助提高营销活动的效果。

摘要生成于 C知道，由 DeepSeek-R1 满血版支持，前往体验 >

1. Target Level A Target Level is the entity that a marketer is interested in counting. Target Levels are usually customer types such as individuals, businesses, or households

2. Segmentation Catalog A segmentation catalog is a Oracle BI subject area (presentation catalog) that is enabled for segmentation. The segmentation catalog provides a set of dimensions and facts that can be used to create segment criteria

3. Sampling Factor Sampling is a subset table for a target level dimension table that contains the same set of columns, but only a percentage of the data

4. List Catalog A list catalog is a Oracle BI subject area (presentation catalog) that is enabled for List Format design (list generation)

5. Qualified List Item
A Qualified List Item is entity that is evaluated against segment criteria so that the information related to that entity can be exported in a list file

6. Caching
Segmentation criteria blocks that count target level identifiers may be used by a user frequently

7. Saved Result Sets

The resulting set of target level identifiers of complex segmentation criteria may be saved permanently

摘自:http://oraclebiblog.blogspot.com/2009/06/marketing-server-optimization-on.html